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CX Survey Design

Great customer experiences start with great questions. In this hands-on, 2-hour workshop, participants learn how to design smart, strategic CX surveys that generate meaningful insights—not just data. You'll explore how to align survey design with key moments in the customer journey, avoid common pitfalls like bias and fatigue, and craft questions that uncover the "why" behind customer behaviour. Whether you’re launching a new survey or improving an existing one, this session equips you with practical tools, templates, and best practices to create surveys that lead to better decisions—and ultimately, better experiences.

 

Audience: CX professionals, Marketing and Research leaders, Customer Service and Support leaders, VoC programs team members

Delivery: live and virtual

Length: two-hour session

Investment: CAD 399

Dates: waiting list

Features: interactive, group discussion, breakout rooms, polling, action planning, chat, annotation

Workshop Outcomes

  • Learn how to craft clear, purposeful survey questions that drive action.

  • Understand which survey types and channels work best for different touchpoints.

  • Discover how to avoid bias, fatigue, and other common survey design pitfalls.

  • Gain tools to link survey results to customer insights and business priorities.

Get your CX Certificate

At the end of the course, you will be issued with a Certificate of Completion that can be shared with your social network to celebrate your professional development.​

 

Acceleration Academy is a CXPA Recognized Training Provider.

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Why Train with Acceleration Academy

Practical, Real-World Learning

Our courses are designed to be immediately applicable. We don’t just cover theory—we focus on real-world tools, case examples, and hands-on activities that help you apply CX principles to your unique business context. You’ll leave every session with practical skills and an action plan you can implement right away.

CX Expertise You Can Trust

All of our programs are led by CCXP-certified professionals with extensive experience in designing and executing successful customer experience strategies. We bring both academic and field-tested insights, ensuring you learn from experts who’ve done the work—not just studied it.

Built for Lasting Impact
 

With a 93 NPS and a track record of supporting large organizations, our training doesn’t stop at knowledge transfer. We build confidence, internal alignment, and a clear path forward—so participants not only understand CX, but are equipped to lead it and make it stick within their teams and organizations.

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